Global Branding
 
Co-Sourcing Partnership

When business goes global, responding to challenges in information management goes beyond the skills of translators and software engineers. Equally critical is the ability to evaluate, strategize, develop and manage ubiquitous information on paper and in multi-platform technologies.

There is a call is for a new breed of co-sourcing expertise, to help solve critical issues in information localization. More...

Global companies need information that touches people of many nationalities. Also needed, is the ability to overcome communication obstacles among multi-ethnic employees, partners, resellers and customers in the extended business chain. Some of the issues at hand are:
  • Market Intelligence
    Insights to local practices and perspectives on terminology preferences and industry-specific jargon. Insights include rational and emotional intelligences to track market penetration, manage customers' profiles and response databases to generate KPIs.
  • Communication
    Clarity and efficiency in communication among multi-ethnic, multicultural employees and partners. Efficiency is achieved by removing communiciation obstacles whereby generic, technical or esoteric topics are conveniently accessible in multiple and bi-directional languages.
  • Multilingual Publishing
    Provide localized information as "mirror" copies of its source to preserve integrity and consistency in corporate standards. Development activities include multilingual artwork, multi-formatted outputs and data management of content displayed or downloaded at websites.
  • Interactive Assets
    Development of interactive assets for corporate publicity or skills training includes subtitles, voice-overs and screen text, integration and synchronization of interactive elements, testing and verifying integrity of software programs and multilingual displays.
  • Multicultural Website
    Static and dynamic content integrated cohesively with databases of CMS applications. Developments include technical evaluation, prototyping, testing and verifying integrity of software programs and display elements, initiating site rollouts, content updating and site maintenance.
  • Software Internationalization
    Perform modifications to software codes to meet internationalization competencies and cultural factors at play. Activities include technical evaluation, prototyping, testing and verifying integrity of multilingual databases, pre-launch commissioning, debugging and re-scripting, localized operating and maintenance instructions, training and skills upgrading.
At IPPWORLD, we help clients strategize and align business information to suit the cultural and linguistic conventions of specific markets. Our support includes pre- and post-development activities, data warehousing and document logistics. Whether in front-end consulting or back-end partnership, IPPWORLD can help improve efficiency and return-on-investment.